Mobile
Google’s I-Want-to-Buy Moments: How Mobile Has Reshaped the Purchase Journey
The Common Sense Census: Media Use by Teens & Tweens
The purpose of this study is to offer a comprehensive picture of the use of media by young people in the U.S., including the level of enjoyment, frequency of use, and amount of time devoted to a wide array of media activities and devices.
Teens and Tech
The Smartphone Is Eating the Television, Nielsen Admits
Winning Omni-Channel Shoppers in Their Micro-Moments
Advertising On…Tinder?!
Digital’s Third Wave Is Coming: Don’t Miss the Ride
Giddy Verizon is buying AOL, but not for the reason they want
Add ‘Grocery Lists’ to Growing List of Things Hispanic Millennials Do on Their Smartphones
While grocery shoppers are likely to have a smartphone with them when they shop, their list of needed items is much more likely to be scribbled on a piece of paper than entered in a mobile device. But list- making habits are slowly changing, fueled in part by those most mobile of consumers: Hispanic millennials.