How to Market to Millennial Travelers
How to Market to Millennial Travelers
UK-based HotelREZ Hotels & Resorts recently released a guide on millennials, highlighting the generation’s preferences and advising how to best market to them.
How Loyal Are Millennial Travelers?
How Loyal Are Millennial Travelers?
Millennials already make up an important share of US travel industry spending. As more millennials climb the corporate ladder, their unique travel habits show marked differences from their older peers. For example, they are surprisingly loyal, though surpassing the high bar they set requires effort, according to a new eMarketer report.
Social Before Cereal for Millennials
9 GIFs That Explain Responsive Design Brilliantly
9 GIFs That Explain Responsive Design Brilliantly
What is responsive design? Most people vaguely understand that it refers to websites that work just as well on desktops as they do on smartphones, but there’s a lot more to it than that, leading to widespread confusion.
IBISWorld Report: Number of Motor Vehicle Registrations – 2014
The number of motor vehicle registrations in the US has risen steadily over the last two decades. This has been driven by a variety of persistent factors including rising populations, higher incomes and a wider array of budget options. However, the rate of growth from year to year is influenced by broader economic conditions that impact the affordability of cars, such as interest rates, as well as factors that sway consumer willingness to purchase, including unemployment rates and consumer sentiment.
IBISWorld Report: Auto Maintenance & Repair Franchises Industry Report
This industry comprises establishments that provide a wide range of mechanical, electrical and engine maintenance and repair services for automotive vehicles. As a franchise industry, this industry report focuses solely on the operation of franchised outlets and excludes nonfranchise data. Data reveals the total number of franchise outlets, total franchise revenue and the average profit margin earned by franchisees.
Shaken and Stirred Millennials Infographic
Top 5 Trends in Digital Media for 2015
Predicting the future is never easy, but it’s always interesting – regardless of whether you’re envisioning a chilling dystopia or a brave new world. 2015 is going to be a bit of both in Digital Media, the convergence of a brand’s website, social media, mobile marketing, games and apps. Smart publishers and marketers will anticipate industry changes and take advantage of new opportunities – before they become the standard.
A Labor of Like – Millennials 2015: Favorite Brands Ranking Report
Boasting a population of 75 million, the Millennial generation is quickly becoming the most influential group of consumers. However, they reject traditional advertising, preferring instead to build relationships with brands. And, with buying power in the billions, Millennials are the kind of friends your brand wants to make.